Over the years, Facebook has become a multi-billion dollar social media company since it was founded on February 4th, 2004. Since then, Facebook has grown to be arguably one of the most well-known companies worldwide. Along with its success, Facebook has merged with and acquired other companies in its lifetime, in fact too many to list here! So for today, we will focus on the most prominent and most well-known apps which Facebook has managed to get its hands on!
First of all, a slightly obvious one – Facebook Messenger. It was created by Facebook so it should come as no shock that Facebook owns it. It has replaced what used to be Facebook Chat and has been improved for better and smoother user experience.
According to statistics, Messenger has an average recording of 1.3 billion active users! Not bad!
Whatsapp, the social messaging, photo, and video-sharing platform were founded in 2009 by Brian Acton and Jan Koum, both former employees of Yahoo!
In February 2014, Facebook announced that it would be buying the company WhatsApp for US$19 billion. Whatsapp have now recorded around 55 billion messages sent per day between users!
Instagram, the photo, and the video-sharing social network is now also owned by Facebook! Created by Kevin Systrom and Mike Krieger, it was launched in October 2010 on iOS, and on Android in April 2012. One could also view Instagram pages on a web interface as of November 2012.
In March 2012, Facebook bought Instagram for $1 billion, with plans to keep Instagram independently managed. This deal was officially closed between Facebook and Instagram on September 6, 2012.
Masquerade is a face tracking and 3D face placement app. Face-changing apps became popular when Snapchat added face-changing features to their app in 2015, and it could be assumed that Facebook bought MSQRD in attempt to compete against Snapchat. Indeed, Facebook had already attempted to buy Snapchat for $3 billion back in 2013, however, Snapchat refused this offer.
Facebook acquired Moves App back in 2014 and the company which owned it, ProtoGeo Oy. ‘Moves’ is a motion-tracking app which automatically records any walking, cycling, or running you do. On top of this, it can tell you the distance you’ve walked, how many steps you’ve taken and how many calories you’ve burnt.
Moves use sensor and location information to not only track your body movements but also to track where you are. It means that users can look back at their day and see exactly how much exercise they took at different parts of the day, and where on the map this occurred.
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