Overpass Apps https://www.overpass.co.uk Mobile Applications and Game Development Fri, 22 Feb 2019 05:47:03 +0000 en-US hourly 1 https://wordpress.org/?v=5.0.3 https://www.overpass.co.uk/wp-content/uploads/2017/02/cropped-Logo_plain_transparent-32x32.png Overpass Apps https://www.overpass.co.uk 32 32 Is an iPad App Developer the same as an iPhone Developer? https://www.overpass.co.uk/ipad-app-developer-the-same-iphone-developer/ https://www.overpass.co.uk/ipad-app-developer-the-same-iphone-developer/#respond Thu, 21 Feb 2019 10:15:46 +0000 https://www.overpass.co.uk/?p=166886 I got this question once… Does doing an iPad app in addition to an iPhone app double the cost? To an iOS developer, it’s a funny question. We know how easy it is to create a new .xib file for tablets and carry on the same functionality. It’s easy, and the skills are the same. […]

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I got this question once… Does doing an iPad app in addition to an iPhone app double the cost?

To an iOS developer, it’s a funny question. We know how easy it is to create a new .xib file for tablets and carry on the same functionality. It’s easy, and the skills are the same.

But you would be surprised how often we work with developers who don’t make an app tablet-friendly. All of our iPhone apps work on iPad too (it’s an internal rule) but not all developers code this way. You see this all the time if you look at the app store and download an app on your iPad that forces itself into portrait mode and has an “x1” in the corner of the screen.

When you’re thinking of creating an iPad version of your app, here are some things to think about.

Do you want the screen to scale to the larger display size or re-orient itself?

It is a question not a lot of people think about when it comes to iPad development: Should the iPad app be a bigger version of the iPhone app? Should all fonts and controls be, you know, bigger?
Our general rule of thumb is that we scale up everything on games but not on business apps.

For example, a business app (with forms, text, images, etc.) can reorient all controls and fit more on the screen. One of the perks of a larger screen is being able to see more at a glance.

But for games? Having extra room on the screen could be an unfair advantage. Imagine two people competing at Flappy Bird and the person on an iPad can see the barriers long before the user on an iPhone.

Does it support Landscape mode?

We do a lot of iPhone apps that are restricted to landscape or portrait. It depends on the experience we want our users to have. Typically, if we are using only one orientation, we prefer portrait-mode on an iPhone.

But for iPad, landscape makes more sense. It is especially true when a keyboard is used.

How will you handle missing features like vibration and 4G?

Does your app rely on vibration? Does the internet ALWAYS have to be present? On the phone, these are taken for granted, but iPads might not have these.

If you are thinking of creating an iPhone app, don’t forget the big brother tablets. I use an iPad every day and can’t stand it when I am forced to use an iPhone app on my tables (scrunched up blurry screen which I have to run in portrait).
Could iPad developers and iPhone developers be the same? Yeah, they can be. But when hiring a new developer, make sure you clarify this early.

Are you thinking about getting an app developed? If so, give Overpass a call or fill in our New Project Form.

If you have insights about the article/infographic, please leave a comment below. Please don’t forget to follow us on Twitter @OverpassApps and Instagram @overpassapps and like us on Facebook.

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How Apple IOS Developers need to think differently https://www.overpass.co.uk/how-apple-ios-developers-need-to-think-differently/ https://www.overpass.co.uk/how-apple-ios-developers-need-to-think-differently/#respond Wed, 13 Feb 2019 09:00:08 +0000 https://www.overpass.co.uk/?p=166634 I’ve been in many offices of new clients that are looking to build an app. Much of the time, they already have a team of developers in their company. So, this question comes up a lot: “Why can’t we just get our web guys to build it for us?” It’s a good question. A non-developer […]

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I’ve been in many offices of new clients that are looking to build an app. Much of the time, they already have a team of developers in their company. So, this question comes up a lot:

“Why can’t we just get our web guys to build it for us?”

It’s a good question. A non-developer will see a programmer as a programmer. Sure, the languages might differ, but they can lean, right?

And the truth, I usually tell them, is that they CAN get their developers to build it. But, they need to invest the time and money into training them (not to mention keeping their skills up as app markets change). So, an experienced app developer will save them time and money overall.

In the old days, a web developer would look at XCode and Objective C and say “No thanks.” Native code is entirely different from the web. But now, you can make a decent mobile app with javascript and HTML. Cordova and PhoneGap opened the doors for web developers to enter the app markets. The Ionic Framework gives web developers a framework that brings Angular into the mix. React-Native and Native script use javascript to create native apps with a language they already use.
So, yeah, you could technically get your web guys to do it. But I don’t recommend it. It rarely works out well.

Here are some key things that trip up new IOS developers when they are starting:

Device Testing is crucial.

Many web frameworks allow you to test everything in the browser. Testing speeds up development and is a significant advantage hybrid app frameworks have over native development environments like XCode and Android studio. However, it’s not until you start testing on iPhones and iPads that you find out about memory issues and performance. Hybrid applications have acquired a bad name over the years because of lazy developers not using these frameworks to their full potential (and not testing on real physical devices).

Apps are Distributed.

Apps are distributed, so you can’t just edit code in one place and update every client. You need to consider the apps and data already stored on everyone’s phones. How do you upgrade each client from one version to the next (and make sure they all have the update?).

The things that make apps “apps.”

An app would be useless if it can’t give you the benefits apps give you. These would be things like a local database, push notifications, GPS functionality, etc. These require a new mode of thinking, and it’s not easy to learn them quickly.

Distribution.

Finally, an app is not distributed like a website. You have to pass Apple’s review process. Talk to an Apple iOS developer, and they will tell you how difficult this can be. This review process is a learning process in itself. Many developers have had their app go from 100% complete to 50% full as they found they had to make changes for the Apple reviewers.

So, when I meet with these clients, I tell them to use their developers ONLY IF they plan on creating multiple apps. Their web guys are web guys, though. They are good at what they do. If you want an app for your business, you need an app developer.

And that’s what we do.

If you have insights about the article/infographic, please leave a comment below. Please don’t forget to follow us on Twitter @OverpassApps and Instagram @overpassapps and like us on Facebook.

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The Do’s and Don’ts of Enterprise Mobile App Development https://www.overpass.co.uk/dos-donts-enterprise-mobile-development/ https://www.overpass.co.uk/dos-donts-enterprise-mobile-development/#respond Mon, 11 Feb 2019 09:00:05 +0000 https://www.overpass.co.uk/?p=166595 Overpass makes apps for the app store and the enterprise.  Our app store apps have been downloaded over 10 million times on Google Play and the App Store. They continue to bring in passive revenue every day. But, we also do a lot of work on enterprise apps. How are they different? An app written for […]

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Overpass makes apps for the app store and the enterprise.  Our app store apps have been downloaded over 10 million times on Google Play and the App Store. They continue to bring in passive revenue every day.

But, we also do a lot of work on enterprise apps.

How are they different?

An app written for the app store has a wide audience, and we spend a lot of time in App Store Optimization trying to get in front of users.  We understand that users passively check out our apps and use them only if they provide some value. They will uninstall our apps if they don’t see the value.

An enterprise app has a smaller audience but is necessary for work.  It MUST provide value or money is lost. It helps employees and staff do their job better and is often mission-critical.

Some examples of enterprise apps are:

  • Those apps that monitor equipment and send push notification on failure.
  • Apps that allow users to log time on different projects in different locations
  • Some apps that interface with large internal systems like Sharepoint, Salesforce.com, or other large solutions.
  • Apps that allow salespeople to demo products.
  • Those apps that allow drivers to keep track of inventory

… Actually, you can make an Enterprise Mobile App about anything.  And we hear new projects every day.

But, creating an app for the public on the app stores requires a different mentality than building an app for internal users.  Below are some do’s and don’ts for enterprise mobile apps.

DO focus on design.

Just because the audience is small and (many times) forced to use your app, you still must treat them like they are voluntarily using your app.  Your design must make it easy for them to use. Don’t skip on polish. Hiring a good designer is always helpful.

DON’T user social logins.

In a public app, it helps your users if you have “login with Facebook” or “login with Twitter” options.  However, these accounts typically have external email addresses and are hard to manage. Better to have an internal authentication system (or Microsoft logins, etc.).

DO use analytics.

If you release an app to the app stores, analytics is the key. The nature of mobile apps is that they are distributed and you can’t see what users are doing on them.  You need to look at what users are clicking on and what they may find confusing. An enterprise app is no different. This app often gets left off of design due to ignorance or lack of budget.  But, you still need to know how your users are using your app. “But they have to use it” is an excuse we hear a lot. Treat your users like they are “choosing” to use your app.

DON’T Distribute via the app stores without logins.

We’ve distributed Enterprise Mobile Apps in many ways.  We’ve used Apple’s Volume Purchasing Program (VPP), Apple’s Enterprise Distribution Program, Microsoft’s InTune, and we’ve even distributed them on Google Play and the Apple App Store.  But… when using the app stores, make sure your users have secure authentication. And, make sure anyone who downloads the app which is not in your company has an “about us” section where they can learn about you even if they can’t log in.

DO use encryption and authentication on your APIs.

Unlike an intranet site which has limited availability and is not available outside the network, a mobile app is … well… mobile.  So, it can be used anywhere. And it may still need to interact with your backend systems. So, making sure encryption and tokens are used in every API call.  Always assume someone with a packet-sniffer is sitting on every wifi network your users join.

DON’T assume there will be no hackers in your organization.

We’ve seen this a lot.  Developers get lazy when they are in an internal organization.  This is not true in every case (we’ve met a lot of great enterprise developers).   But often we’ve seen developers say “no one in this company is smart enough to hack the API” so they use little or no encryption on the back-end.

Those are just a few of our “Do’s and don’ts.”  Do you have any you would add?

If your company organization needs a mobile app or would like to discuss one, contact Overpass Apps at info@overpass.co.uk or fill in our new project form https://www.overpass.co.uk/new-project-form-3/.

If you have insights about the article/infographic, please leave a comment below. Please don’t forget to follow us on Twitter @OverpassApps and Instagram @overpassapps and like us on Facebook.

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Premier mobile app development company expanding its market reach https://www.overpass.co.uk/app-development-company-expanding-its-market-reach/ https://www.overpass.co.uk/app-development-company-expanding-its-market-reach/#respond Fri, 01 Feb 2019 09:00:05 +0000 https://www.overpass.co.uk/?p=166395 Overpass Apps now dubbed as one of the premier mobile app development companies in Oxfordshire is expanding its market reach. From client acquisition, digital marketing, and social media management marketing, the company has crept from the bottom of the ladder to be on the top of the industry. As an Administrative Assistant to Overpass Apps […]

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Eric Wroolie – Owner and Developer of Overpass Apps

Overpass Apps now dubbed as one of the premier mobile app development companies in Oxfordshire is expanding its market reach. From client acquisition, digital marketing, and social media management marketing, the company has crept from the bottom of the ladder to be on the top of the industry.

As an Administrative Assistant to Overpass Apps and a Project Coordinator as well for two years now, I was able to see how the business has gradually grown by a lot of hard work and by streamlining our processes. But still, there’s a lot to learn. I want to know more about how the company has started to understand its goals and aspirations fully.

While at work, I had the chance to talk with the Owner and Developer of Overpass Ltd Eric Wroolie, and he spoke about it. It was an exciting and enlightening conversation that it made me feel grateful that I am working for this company.

Here are some excerpts of the interview that we had:

  • How did you get started in this business?

I started Overpass in 2004 because I was tired of working for other people.

I can remember the day I decided to do it. It was when I was working my first contract in London after leaving a job I hated as an employee. Then, I remember sitting on a train in the middle of the day because I had to go home for a nativity play at my kid’s school. A guy was talking on his mobile phone very loudly, and he was talking about hiring “resources.” He was saying things like “we need to bring in their resource, and we need a resource to work on the website,” etc. And I remember thinking… “Dude, I’m just a resource too.”

I hated this guy sitting on the train in the middle of the day with no technical skills but making decisions about developers because they were just things to move around. And, I thought, “I bet I can learn how to do what he does much easier than he can learn what I can do.” Then, I sat down and thought about what my company could be. I started Overpass… but I still contracted for quite a long time and worked for other people while I built it on the side.

  • How did you get the background and skills necessary to run this type of business?

I came to the UK with no technical skills back in 1998. I couldn’t find a job to save my life. Well, I did have one job which was working in a factory packing yogurt into boxes off a conveyor belt. I did that for two months and thought it might be what I do for the rest of my life. My degree was in History, and I was qualified to teach in the US, but not the UK. I couldn’t afford to go back to school and requalify. And no one would hire me with that degree. But, I applied for everything.

“I can remember the day I decided to do it. I was working my first contract in London after leaving a job I hated as an employee. I remember sitting on a train in the middle of the day because I had to go home for a nativity play at my kid’s school. ” – Eric Wroolie

Eventually, I got an interview in Canary Wharf for a trainee computer programmer. I had no experience, but they liked me for some reason. It was an “open evening,” and there were a lot of candidates– about 70. And they told me I was the only one without experience. I answered a lot of problem-solving questions and somehow got an offer.

When I turned up at work the first day, my new manager was not the person who interviewed me. He didn’t like me very much and didn’t know what to do with me since I was unskilled. I remember asking the difference between Access and Excel on the first day. I hated not knowing anything.

Luckily, the company had a “learning library” for developers where you could check out computer books. I had a two-hour-each-way commute, so plenty of time to read. I think I read more from that library than anyone else did. I took as many courses as I could, and I studied late into the night at home. After about six months, people were asking me for advice on Visual Basic 6 (which I was learning), and after a few years, I got certified as a Microsoft Developer.

I moved to many different companies, but I always tried to stay ahead of technology and learn what’s new. It’s a funny thing about tech– because it changes so fast, anyone can become an expert on the stuff they start with. No one is an expert at it all.

When it comes to my education on running Overpass? Well, I’m still learning new things every day.

  • How do you market Overpass? How are people aware of it?

Overpass have our apps that have been downloaded over 10 million times. And we do a daily YouTube video for app developers all over the world. We also get a lot of work because of word-of-mouth and repeat work from our satisfied clients.

  • Do you have employees? How many?

We don’t have any employees (except me). Overpass have contractors and freelancers. Occasionally, we’ll hire employees, but we don’t have any at the moment. I love working with freelancers as it gives everyone the freedom to do what they want.

  • What are the most significant issues for that you have encountered in running Overpass?

There are two sides of the business. There are our apps which make money passively and our client work.

The biggest issue for the app side is getting our apps discovered and used. It is a problem every app developer faces. That’s why we share what we learn (and learn from others) on our YouTube channel.

For the client side of the business, the biggest issue is probably scheduling work and keeping everyone busy.

  • Where do you see your business in the next year? In the next five years?

Over the past year, we’ve done a lot to improve our processes. We’ve always been able to deliver, but we need to do it the same way every time. We shouldn’t have to rely on talented people all the time. I think we’ve finally got to that point now so that we can scale up and help more companies. In the next five years, I would like to be able to help more UK companies build their apps.

“There are two sides of the business. There are our apps which make money passively and our client work.” – Eric Wroolie

  • What is the future for this type of business?

App developers have a great future. It makes me laugh to hear people say the app market is dead because we’ve hardly even started using it yet. I remember people saying web was dead after the 2002 dot com bubble burst. But, we moved more to corporate. I see more and more development happening for the enterprise in the future.

  • If something happens to you, what will happen to Overpass?

It is part of the processes we put in place. We have people who can take the reigns now if something happens to me. This helps reassure a lot of our clients. Overpass should continue long after I do!

  • Any message?

“The app markets are active, and there is still so much to do. Every year, Apple and Google come out with new features, and the app market evolves. If your company doesn’t have an app yet, now is the time to get one.”

If you have insights about the article/infographic, please leave a comment below. Please don’t forget to follow us on Twitter @OverpassApps and Instagram @overpassapps and like us on Facebook.

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Overpass Apps is making waves in iOS and Android designs in the UK https://www.overpass.co.uk/overpass-apps-ios-android-designs-uk/ https://www.overpass.co.uk/overpass-apps-ios-android-designs-uk/#respond Wed, 30 Jan 2019 09:00:44 +0000 https://www.overpass.co.uk/?p=166329 Overpass Apps is making waves in iOS and Android designs in the UK And you’d be surprised how often design is an afterthought in a mobile app project.   Software developers are often very right-brained and logical.  I know this is a generalization and doesn’t apply in all cases, but I am a software developer, […]

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iOS and Android Design-making

Overpass Apps is making waves in iOS and Android designs in the UK And you’d be surprised how often design is an afterthought in a mobile app project.  

Software developers are often very right-brained and logical.  I know this is a generalization and doesn’t apply in all cases, but I am a software developer, and I am more right-brain than left brain.  

In my early days on the app market, I assumed that the best and most efficient applications would do better than an app with that was less active.  

Boy, was I wrong?

Everyone who enters the app market in 2019 knows that discoverability and getting new downloads is more difficult than ever.  I frequently talk about the stages of app success and that you need to consider these before you even start your next app project.

To be successful, you need the following:

  • Your app needs to be found and discovered.
  • It needs to be downloaded
  • The app needs to give a great user experience and fulfill the goals of that app (monetization, branding, etc.).

The first stage is discoverability.  Most apps fail because no one knows about them.  Discoverability can be fixed with advertising, search engine optimization (using relevant keywords), or sharing on social media.

But, even if you can drive people to your Android app on Google Play or the Amazon App Store or to the App Store for your iOS app, if it looks terrible, you will never reach stage two.  And your perfect app will never be seen or experienced.

So, in some ways, your design and visual experience of your app are more important than the code. It doesn’t seem right, but that’s just the way it is.

So, we take Android and iOS design very seriously.  It can’t be an afterthought. In the old days, it may have been easy to say “we’ve built it, now what should the icon look?  What colours should we use?” Now, we need to start with that as it sets the tone for the entire experience.

At Overpass, we have a delivery process (let us know if you’d like to learn more about this and we can send you our documentation) which starts with design.  We don’t write code until the design is decided.

We do this with tools like Balsamiq (for wireframes) and Adobe XD (for clickable prototypes).  

Many times, our clients come to us with problems they need to solve.  These problems could be something like the following:

  • “I need an app, so my employees can log time on projects.
  • My customers should be updated with push notifications so I need an app.”
  • “I need an app to communicate via Bluetooth to our physical product and give readings.”

And many more.

And our job, in many cases, is to decide what that will “look like” when put into an app.  And that starts with wireframes and then clickable prototypes.

This way, our clients know what we are building, and our developers know too.  The biggest problem most software projects face is communication. And the design is challenging to communicate.

At Overpass, the design is just as essential and development.  

Design first.  Always.

Are you ready to start your project?  Then get in touch with us and fill out this form if you have an app idea or a project that you want us to develop. Here’s the link: https://www.overpass.co.uk/new-project-form-3/.

If you have insights about the article/infographic, please leave a comment below. Please don’t forget to follow us on Twitter @OverpassApps and Instagram @overpassapps and like us on Facebook.

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Construction Apps From Top UK Construction Companies https://www.overpass.co.uk/construction-apps-from-top-uk-construction-companies/ https://www.overpass.co.uk/construction-apps-from-top-uk-construction-companies/#respond Thu, 07 Jun 2018 15:48:07 +0000 https://www.overpass.co.uk/?p=63877 No matter what industry you look at, mobile applications are becoming an increasingly popular solution for many problems businesses face. They are also being used to help ease processes which previously were time-consuming and complicated. Not only do mobile applications help with the smooth-running of many businesses these days, but they also provide a great […]

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No matter what industry you look at, mobile applications are becoming an increasingly popular solution for many problems businesses face. They are also being used to help ease processes which previously were time-consuming and complicated. Not only do mobile applications help with the smooth-running of many businesses these days, but they also provide a great user experience for clients and help connect businesses to the public in a way which previously could not be achieved! This a great way to build a brand name and the proof is in the pudding – the majority of the outstanding brands in each industry have at least one app to support their brand!

Here we will explore how mobile applications have benefited the construction industry in particular. By taking a look at some of the big players out there in the construction industry, we will look at how apps have helped them in their success!

 

Mitie

The company Mitie, who provide a range of specialist services, have invested in creating the app CRiTEN for their employees. This app helps the employees view their shifts and log their time at work. The app makes the booking on and off changes a simple procedure for the employees.

 

On this app, employees can also report any problems they notice, which massively facilitates this process. Without having an easy platform to perform such tasks, employees would have to report problems either via telephone, email or involving paperwork, however, by allowing an app to do this, employee time is freed up, which no doubt increases productivity for the company too!

 

ISG

To give users a glamorous and modern image of the company, ISG has developed an app (Explore ISG) which allows you to take a walking tour around projects they are currently working on. This app demonstrates their professional ability to potential clients, bringing in more business for them, and it is also a great way to keep existing clients updated on the progress of their projects.

 

Kier Group

Kier has many apps, ranging from an info pack about the company to a directory allowing people to connect with the company. ‘Kier MIRP’ which provides instant information to incident reporting within the company is another one of their apps which helps inter-company communication to flow with ease! Every process made more accessible by using an app means that employees have more time to be productive in their work.

 

Morgan Sindall Group

To help them effectively manage the company’s resources located at or en route to the property of clients, Morgan Sindall created an app which allows them to do just that! This app means that all resources are easily traced, logged and recorded, and consequentially, losses or mistakes are a lot less likely compared to using a paper-based system to keep track of this. This is an app which would be handled internally amongst employees.

 

Amey plc

The Amey App allows explicitly the Amey engineering team to log in, select their site location and log their survey reports. This allows easy access to reports should they need to be checked, and makes the process a lot easier for the engineering team to complete.

This kind of app could potentially be used for any team which would benefit from it.

 

Costain Ltd

On the Google Play Store, Costain describes their app as a ‘solution for commissioning and various business functions across sectors’. Apps can be used for pretty much any use your business can find, as Costain demonstrates here! The app also allows users to operate offline in zones with no connectivity, meaning that employees can still be productive with this app, even when they cannot connect.

 

Laing O’Rourke

Laing O’Rourke boasts a wide array of apps. One of them is an interactive app which allows people to be involved in the process of construction and express their views on it. Another allows the public to keep up to date with project information, which is a great way to boost your public image as a company. This is also great for getting your brand out there on the market.

They also have an app especially for staff to keep up to date with company information and news, and this app provides a directory of global Laing offices. This app allows the company to connect with and contact their employees on a large scale with the very minimal effort needed! It also means that employees can access information even when they are out of the office!

 

Carillion Plc

Carillion allows drivers to record their hours and vehicle pre-use check, all done through their apps. This is used instead of the existing paper-based process which is much more time-consuming! By submitting all of the information to an app, the data is easily stored and accessed, meaning this information is easy to find again if needs are, rather than rooting around through drawers for old paperwork!

Other uses Carillion have found in apps are giving employees a platform on which they can speak out about unsafe acts and conditions and one which records time their staff spend doing volunteering activities. Carillion demonstrate that the possibilities are endless!

 

Balfour Beatty Group

Balfour has apps which allow them to gather data by recording assets and locations. Having an app which records places can be beneficial when working in the construction trade, as this helps to log the site location of the user quickly. Balfour Beatty also boasts a VR app for added user experience and professionalism. This is a great way to show off what your company is capable of to potential clients!

 

So there you have it – some of the biggest players out there in the construction industry, and how they use apps in their businesses! These apps are can either be used internally to help ease processes at work and for logging data, or they can be used externally to promote the company and the support communications with clients and with the public. Whatever industry you work in, apps can be handy for helping your business progress to the next level!

 

Google Play Store links:

https://play.google.com/store/apps/details?id=com.mitie.CRiTEN

https://play.google.com/store/apps/details?id=com.isgplc.digitalcatapultcentre

https://play.google.com/store/apps/developer?id=Kier+Ltd

https://play.google.com/store/apps/details?id=com.ontaap.morgansindall

https://play.google.com/store/apps/details?id=uk.co.amey.ameyapp

https://play.google.com/store/apps/details?id=com.ionicframework.blankside143516

https://play.google.com/store/apps/developer?id=Laing+O%27Rourke

https://play.google.com/store/apps/developer?id=Carillion+plc

https://play.google.com/store/apps/developer?id=Balfour+Beatty+Group

 

iTunes links:

Kier – https://itunes.apple.com/gb/app/kier-connect/id993829293?mt=8

Balfour Beatty – https://itunes.apple.com/gb/developer/balfour-beatty/id950612636

Laing O’Rourke https://itunes.apple.com/us/developer/laing-orourke-pty-ltd/id875668508

Costain – https://itunes.apple.com/gb/app/costain-o-g/id1144521820?mt=8

 

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Infographic: Top 5 Apps with 1 Billion Downloads https://www.overpass.co.uk/infographic-top-5-apps-with-1-billion-downloads/ https://www.overpass.co.uk/infographic-top-5-apps-with-1-billion-downloads/#respond Tue, 05 Jun 2018 08:31:56 +0000 https://www.overpass.co.uk/?p=61857 There are some apps out there which have really hit it off since apps became a thing a decade ago! Here we list some of the most popular apps worldwide and we take a look at what makes them so successful!   Loved this infographic? Please like and share!   If you have insights about […]

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There are some apps out there which have really hit it off since apps became a thing a decade ago! Here we list some of the most popular apps worldwide and we take a look at what makes them so successful!

 

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Apps vs. Websites https://www.overpass.co.uk/apps-vs-websites/ https://www.overpass.co.uk/apps-vs-websites/#comments Thu, 24 May 2018 15:48:36 +0000 https://www.overpass.co.uk/?p=52595 Don’t know whether to build an app or a website? Since apps took off around ten years ago, the app market has swollen and there is now an app for everything imaginable! Before this, we used websites for a lot of what we now use apps for. However, apps haven’t totally replaced websites, as they […]

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Don’t know whether to build an app or a website? Since apps took off around ten years ago, the app market has swollen and there is now an app for everything imaginable! Before this, we used websites for a lot of what we now use apps for. However, apps haven’t totally replaced websites, as they both have their good points and their bad points.

To begin with, let’s clarify the difference between the two. Although both can be accessed via a mobile device, a website is accessed over the Internet and rendered in a browser. Apps are downloaded onto your mobile device, and each app normally serves one particular purpose/company etc., whereas using a browser gives the user access to any website and does not only have one specific use and function. Responsive websites are also becoming increasingly popular due to their ability to adjust to different screen sizes and layouts.

 

Here we will cover the main pros and cons for both mobile applications and websites to help you decide what you need!

The Pros of Apps

 

  • Apps are a great platform for games, especially interactive ones. Games are easy to personalise in a mobile application, and people can easily keep track of their game history and stats this way.

 

  • Lack of internet connection – many apps do not require an internet connection for usage, which means that even when there is no connection, users are able to continue using the app. This differs from websites, where users must be connected to the Internet at all times for the website to run.

 

  • A native app can interface with the device’s features and hardware, such as the camera, GPS location, and so on. Apps add personalisation for the user and create convenient ways for users to achieve their goals. For example with online banking, users previously had to open a web browser, go to the website of their bank, enter all their details and then they could proceed to their internet banking. Now, with the invention of mobile banking apps and a progression in technology, users can simply press on an app, have their fingerprint read and bam! You’re in.

 

  • Mobile applications are good for recording and storing data. Many businesses need to keep track of or store their data, and apps hold this information easily, making it ideal.

 

  • Apps can send instant and automatic updates and notifications, for example, push notifications. This means that getting messages across to user is easy, keeping you much more connected with your customers.

 

  • According to Econsultancy, 85% of consumers prefer using mobile apps to websites due to ease, convenience, and better user experience being the main points. So if customer satisfaction plays an important part in your business, an app is naturally a good investment for your company. For example, Amazon has more mobile app revenue than web revenue, showing that regular Amazon shoppers prefer to use the Amazon app rather than have to go into a web browser to purchase items.

 

The Pros of Websites

 

  • Websites display a wider range of content because any website can be accessed from one browser. This means that a user doesn’t have to go to the effort of downloading an app to access your business/company, which is especially important if you get a lot of traffic by one-off users. When individuals make one-time purchases from shops, they are highly unlikely to download an app to do this.

 

  • Websites are easily accessible, which ties in with our previous point. Unlike apps, users do not have to download and install a website, which makes it much more accessible. Having a website also means that regardless of whether a user is using a mobile phone or a computer, they will be able to access your content.

 

  • Website content is much easier to update than app content, and once an update has been made to a website, this automatically shows for everyone using the website from then on forward. However, app updates involve users having to accept updates on their mobile devices, not to mention developers having to make any changes to their app stores. Also, websites don’t need as much maintenance as an app. Apps crash quite frequently, which can potentially discourage users from using an app again!

 

  • Websites are easy to find and can be viewed on multiple platforms. Some apps are also only native to iOS or Android, meaning they are not accessible to everybody with a smartphone, whereas websites are accessible to everyone!

 

  • According to business.com, people only use around 5 apps for 84% of the time they spend on their phones, and these apps are normally ones which they use frequently and are loyal to. So if yours is not the type of business which will generate this type of audience, a website could be more advantageous as it can be accessed quickly without the need to download it. For example, if a user repeatedly shops online with the same store, they are likely to download the app for that store as it will simplify a process which they regularly undertake. However another person may enjoy shopping all over the place, so this person would be more likely to use the web, as they can have multiple tabs up of a variety of shops, all at the same time. This means that the web has a broader audience reach.

 

Developing a website AND a mobile application can sometimes be an expensive investment, and if you are on a budget you may only be able to choose one. Sometimes, choosing can be completely dependent on your specific business needs, one person’s problem could well be another’s solution! While both platforms have their pros and cons, mobile applications are more convenient and offer a better user experience to your customers!

 

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Top 5 Apps With 1 Billion Downloads https://www.overpass.co.uk/top-5-apps-with-1-billion-downloads/ https://www.overpass.co.uk/top-5-apps-with-1-billion-downloads/#comments Mon, 21 May 2018 14:12:57 +0000 https://www.overpass.co.uk/?p=51259 There are some apps out there which have really hit it off since apps became a thing a decade ago! Here we list some of the most popular apps worldwide and we take a look at what makes them so successful!     WhatsApp Founded by Jan Koum and Brian Acton in 2009, WhatsApp (as […]

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There are some apps out there which have really hit it off since apps became a thing a decade ago! Here we list some of the most popular apps worldwide and we take a look at what makes them so successful!

 

 

  1. WhatsApp

Founded by Jan Koum and Brian Acton in 2009, WhatsApp (as I’m sure you are aware) is a communication platform for phone calls, video calls, messaging, photo-sharing and so on. WhatsApp makes global communication simple and easy, which is no doubt a leading reason for its huge success. It is a cheap option for communicating across borders, as all you need is Wifi to send messages and make calls.

As of December 2017, WhatsApp announced more than 1.5 billion monthly active users!

 

  1. Facebook

Mark Zuckerberg’s Facebook is heard of pretty much all over the globe! With an average of 1.45 billion people logging into Facebook on a daily basis, it is no wonder this is arguably the most famous app in the entire world.

Facebook is the ultimate social networking app, linking people together from all around the world, it has truly changed the dynamics of, and accessibility to, communication in the 21st century.

Facebook messenger, part of the Facebook company, however now downloadable in a separate app, also has over a billion daily users.

 

  1. YouTube

According to merchdope, there are 1.3 billion active YouTube users worldwide! As a video-sharing platform, you can watch pretty much anything on YouTube, ranging from music videos to make-up tutorials to funny dog videos – there is a video on every topic imaginable! Owned by Google since 2006, almost 5 billion videos are watched on YouTube every day, and 300 hours of video are uploaded by users every minute!

 

  1. Instagram

Ok, we are starting to see a trend here now aren’t we? Pretty much all of the most popular apps are to do with communication and social interaction, which is why Instagram is also on this list. Instagram, a photo/video sharing social networking platform, is the perfect way to keep people updated on our lives through photos and videos. Many people also use Instagram as a means of promoting their businesses and so on.

According to Instagram, over 50 million people use their app on a daily basis!

 

  1. Snapchat

Snapchat is a multimedia messaging app, where one can either send instant pictures, videos or messages to other users. These photos do not permanently stay on a users Snapchat (unless the user saves the image), therefore making it the ideal app for sending little snippets of our daily lives to our friends!

It is such a successful app that Facebook tried to nab it for themselves in 2013, however, Snapchat declined their offer.

 

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Apps to Help You Sleep https://www.overpass.co.uk/apps-to-help-you-sleep-2/ https://www.overpass.co.uk/apps-to-help-you-sleep-2/#respond Fri, 18 May 2018 13:15:20 +0000 https://www.overpass.co.uk/?p=50460 Sometimes, it can just feel impossible to get a decent nights sleep! No matter how hard we try, we end up tossing and turning all through the night and end up waking up the next day feeling groggy and tired. If you are struggling to catch a decent amount of Z’s, why not try out […]

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Sometimes, it can just feel impossible to get a decent nights sleep! No matter how hard we try, we end up tossing and turning all through the night and end up waking up the next day feeling groggy and tired. If you are struggling to catch a decent amount of Z’s, why not try out some sleep-aid apps – many people swear by them! Here, we’ve listed our favourite sleep apps for you to try out so that you can get that great nights sleep you’ve been waiting for!

 

Sleep Cycle

This app is an alarm clock which cleverly tracks your sleeping patterns and accordingly wakes you up whilst you’re in light sleep. This way, you wake up feeling refreshed and well-rested, rather than grumpy and exhausted, which is what can often happen when our alarms wake us up in our deep sleep. The sleep phase we wake up in is extremely important with regards to how rested we feel when waking up, and this app helps wake you up at the right time to optimise your energy!

 

Sleep Sounds

Sleep Sounds is a soothing app which helps anyone who has trouble falling asleep. By playing soothing sounds whilst you sleep, such as rain sounds, beach sounds, and so on, this app helps you sleep like a baby! So if you are craving that night of uninterrupted and peaceful sleep, why not give Sleep Sounds a go!

Sleep Well Hypnosis

For those of us who really suffer from insomnia, sometimes sleep sounds or white noise still don’t manage to get us to sleep. Rather than getting frustrated by those restless nights, why not give sleep hypnosis a go? The Sleep Well Hypnosis app boasts audio sessions from a certified hypnotherapist, which are designed to help your mind and body relax.

Calm – Meditate, Sleep, Relax

If you think there are underlying issues which are making it difficult to fall asleep, Calm could be the app for you. This app helps to tackle anxiety and stress, which can both make it very difficult to switch off and fall asleep. By teaching you the basics of meditation, as well as featuring adult bedtime stories for relaxation, breathing exercises and soothing sounds, this app is sure to help you drift off into a peaceful slumber. With almost 100, 000 downloads on Google Play, we can see just how popular this sleeping aid has become!

 

Rain Sounds – Sleep and Relax

There is something about the sound of rain which can really relax the mind and make it so much easier to fall asleep after a long day! That’s why ‘Rain Sounds – Sleep and Relax’ solely focuses on rain sounds to help you sleep. This app provides you with a range of rain sounds which you can choose from – perhaps you enjoy the peaceful pitter patter of raindrops against your window? Or maybe you find heavy, stormy rain more soothing? Well, whichever you prefer, this app has it! You can also choose to customise the sounds and add piano tracks in the background for optimum relaxation.

Sleep Time

Similar to Sleep cycle, this app detects your movements during the night and from this, determines the best time to wake you up so that you wake up feeling refreshed, rather than groggy. With a wide array of alarms to choose from, your morning will become so much easier and much more pleasant with this app. It also provides you with graphs on your sleeping patterns, you know, just for fun!

 

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