Apple is finally allowing developers to respond to customer reviews on App Store and Mac App Store in iOS 10.3. The mobile operating system which is still in developer beta will give more advantages to software makers once it is made available to the public.
Reviews and ratings can have a great impact on the apps’ reputation and can influence potential customers. The assessment of the users reflects the quality of the software. However, some give unfair reviews that are unfavourable to developers.
In the new iOS version, developers have the chance to explain their side to negative comments. They can tell users if the bug they are complaining about is already fixed in the latest version. Apple is providing better ways for app makers to interact with customers.
Since reviews help businesses determine what enhancements are needed by their software, the tech giant will also be introducing a new API that will help developers evaluate their apps’ performance.
Rating applications is never a fun experience for users. To address this concern, Apple will introduce a new way of collecting reviews and ratings from users without interrupting them. There will be a new API in iOS 10.3 that developers can use to ask for a review or rating without pointing them to the App Store.
App makers can take advantage of these new improvements when iOS 10.3 goes live. Developers now have access to its beta version. Apple is expected to continue testing the operating system for a couple of months before the official release.
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